Behind the Creation: Venia 24 Villefranche

Maja Ljunggren
Behind the Creation: Venia 24 Villefranche
Behind the Creation: Venia 24 Villefranche

Behind the Creation: Venia 24 Villefranche

Join the content team at Waldor & Co. behind the making of the Venia 24 Villefranche campagin.
A petite and elegant timepiece

A petite and elegant timepiece

We wanted to create a petite timepiece that spoke of elegance. A blend of traditional design elements with modern aesthetics. The watch took shape with petite dimensions and a minimalistic round dial with dauphine style hands and roman numerals.
A tribute to the early 80s

A tribute to the early 80s

We wanted this vision to reflect in our campaign, transporting viewers to a world where the past meets the present. To accomplish this, we decided to shoot the campaign with a vintage Ferrari, a tribute to the early 80s.
The perfect balance

The perfect balance

From design to campaign, the Venia 24 Villefranche embodies our commitment to finding the perfect balance between classic design and modern aesthetics.

Relatable Articles

A New Icon Has Arrived

A New Icon Has Arrived

Meet the new Eternal 22 Bellagio w/ Turquoise Dial. A timepiece that’s been highly anticipated by many of you—featuring the timeless turquoise Dial.
Introducing the new Imperial 32 Positano

Introducing the new Imperial 32 Positano

This summer, sophistication takes on a fresh hue with the arrival of the Imperial 32 Positano, now featuring a stunning salmon dial. This new colorway infuses our popular series with...
Say Hello to Chrono 39 Sardinia w/ Green Leather Strap

Say Hello to Chrono 39 Sardinia w/ Green Leathe...

Introducing the Chrono 39 Sardinia with a captivating green leather strap and rich green dial, combining aesthetic charm with all-day comfort.